Digital Marketing Tips

Keyword tips

● Use negative keywords to eliminate unwanted clicks
● Remove duplicate keywords
● Optimize low-performing keywords
● Perform a keyword diagnosis
● Check Keywords

Tips for creating your keyword list:

Choosing and organizing your keywords
● Think like a customer
● Align your keywords with your goals
● Group similar keywords into themes
Researching new keywords
● Use the Keyword Planner or Display Planner
● Review your search terms report
Optimizing your keywords
● Use keyword match types
● Include negative keywordsyour keywords' estimated first-page

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